Pyx Health – Founding Employee and Display GUI Inventor
2017 – Present
- Ranked in Top 25% of Fastest-Growing Private Companies on the 2022 Inc. 5000 Annual List
- Total funding to $3.5 million
- Experienced 126% revenue growth in 2019 and earned $2.1 million in revenue over 18 months as of December 2019
Pyx Health combines easy-to-use technology, timely human connection, and science-based programming to improve loneliness at scale. Pyx Health gives people the tools they need to solve loneliness on a personal level, and have built the bridge health care needs to address this growing and deadly epidemic nationally.
Responsibilities
- Early brand development
- Chatbot design and UI
- Sales decks / investor pitch deck design
- Developed original portfolio of creative assets
- Marketing materials and one-pagers
- Early phase website design and build
- Early phase UI/UX
- Animation and video design
- Social media design
- Conference materials
- Print design – posters, clothing, brochures
- Email campaigns
The Diary – Founding Team Member, Creative Marketing Director
2014 – 2020
The Diary CarePro™ was a remote monitoring solution that enabled the efficient and effective delivery of patient-centered care using shared real-time data. As one of the original apps featured on Apple Healthcare, The Diary was a leader in the creation of tools for more efficient and personalized human-centered care.
- B2C Marketing Lead
- Managed team of content producers and writers
- Hired B2B Marketing Lead
- Worked with VP Sales to produce sales decks and collateral
- Worked with CEO and Director to produce investor pitch decks
- Creative assets and marketing materials
- Press Releases
- Email campaigns
- Social campaigns
- Web design / Split testing
- UI design assets
- Video design
- Print design and conference prep
- Analytics / customer profile
Despite acquiring many customers and positive reviews of the product, the company was unable to achieve sufficient revenue growth or achieve break even. The Board of The Diary Corporation decided to close the business in 2021 rather than raise additional capital to fund its operating deficit.
The Mystery Deck – Partner / Owner
2020 – Present
Created by Dr. Andrew Weil, Dr. Ann Marie Chiasson and Sachia Kron, The Mystery Deck is a personal oracle designed to help people see the patterns and synchronicities that unfold in their life.
Responsibilities
- 64 Card deck Illustration and Graphic Design
- Booklet and box design
- Preparation for print and coordination with national and international printers
- Shopify website design and development
- Print and digital marketing collateral and creative assets
SEAK Designs – Owner
2009 – Present
Creative marketing services for health, wellness and environmental companies.
- Client relations, scheduling and communications
- Brand development
- Print and digital collateral design
- Graphic and animation design
- Marketing strategies and market research (specializing in B2C wellness market)
- Investor pitch and fundraising collateral
- Sales pitch decks and supporting material
- Copy development
- Web and User Interface Design for POC
- Print coordination and pre-planning
WaterTrax – Founding Employee, Director Client Relations
2000 – 2005
- Acquired by Aqua Informatics in 2017
WaterTrax is an industry-leading software provider that helps agencies and utilities monitor and manage their water and wastewater system data.
- Developed database of regulatory standards for drinking water quality
- Developed early phase brand and website
- Developed client relations program
- Built and implemented conference and tradeshow program
- Attracted investment and supported early executive team development